Unit 5

convey information/ electricity

to advertise computers

put an advertisement in the newspaper

take… into consideration

given/considering (that)考慮到…

taking everything into consideration/

all things considered 就各方面而言

charge sb. money for sth.

in charge of/ in the charge of

take charge of

be a great loss to

make a loss of $20,000

suffer great losses/ reduce their losses

at a loss茫然,不知所措

blame sb. for sth./ blame sth. on sb.

be to blame for 該受譴責(zé)

hand in hand/ face to face/ side by side/

should to shoulder/ mouth to mouth/

arm in arm

react to the news in different ways

in a variety of ways

be annoyed with sb./ at sth.

a piece of annoying news

accuse him of murder

get the message across

appeal to everyone to protect the environment

appeal to customers’ emotions

profit sb. a lot

get quick profits from trees

increase a company’s profits

figure out his meaning

keep an eye on = watch carefully

keep an eye out for注意，警惕

catch one’s eye醒目，令人矚目

a middle school attached to a famous university

be attached to= be fond of

attach oneself to the group of climbers

make sense/ make no /little sense…

make sense of (understand) his words

point out to him his mistakes

point to a house far away

point at his nose

at a discount打折扣

make a list of advantages and disadvantages

lose weight減肥 put on weight

make notes of what they say

respond to his suggestion對…有反應(yīng)

be broadcast on TV/ over(on)the radio/

be posted on the internet/ in newspapers

a highly developed industry

go hand in hand with the development of advertising

make informed choices

make a choice

keep him informed

be well-informed消息靈通的

inform sb. of sth.告知某人某事

good quality products

high-quality famous-brand products優(yōu)質(zhì)名牌

one the one hand… on the other (hand)

some product

a certain product/ a (certain) Mr. Brown

certain products

associate the product with the customers’ needs

get the message across傳播信息

increase product sales

cause an increase in production

choose among all the available products

在所有可行的產(chǎn)品中選擇

make a decision

make the right decision

allow customers to compare prices and quality

allow smoking/ be allowed to smoke

promote a product促銷

make people aware of government policies使人們知曉政府政策

make its programs known to the public

spread knowledge

change attitudes to/toward sb.(sth.)

take an attitude to/ toward(s) 采取態(tài)度

take a critical attitude towards advertisement對廣告采取批判態(tài)度

that is, that is to say也就是說，插入語

find the right product at the best price

以最優(yōu)惠的價格找到最合適的產(chǎn)品

distinguish between fiction and facts區(qū)辨真?zhèn)?/p>

protect oneself from false advertisements

9 out of/ 10 people十人中有九人

be broadcast live被現(xiàn)場直播

a live concert一場現(xiàn)場直播音樂會

be decorated with裝飾有

draw their own conclusions作出他們自己的結(jié)論/推論

differ from ordinary language

last for a long time

start/begin with a question

end up(sth) with …以…結(jié)束

end in disaster/failure以災(zāi)難/失敗告終

with/for the purpose of attracting the readers’ attention

be usually presented in an interesting way

a series of advertisements

took some photos of sb./ sth.

by the side of the road

in the early/ middle/ late1960s

be about to sell its latest cars

at the last moment在最后關(guān)頭，及時

in the context在上下文

remind me of my childhood使…想起

remind me to phone home提醒…做

enter sb/ oneself for an examination報名參加考試

apply for (entrance to)a college報考大學(xué)

take a deep breath作深呼吸

help sb. feel relaxed有助于放松

be introduced to customers

attract as many customers as possible

collect as much information as possible about the project

hold a meeting/ in the first few meetings

think up an idea想出主意

buy space in newspapers

buy time on TV

provide detailed information

spend more time reading newspapers

reach very large audiences觸及很大的聽眾群

be similar to

an advertising firm/department廣告公司/部門 advertised products廣告產(chǎn)品

send in questions and comments to the company寄給公司問題和評價

change depending on your interests and habits依據(jù)你的興趣和習(xí)慣而變化

keep track of跟蹤

make laws/ rules制定法律/規(guī)章制度

surf the internet上網(wǎng)

come across an old friend of mine

as part of the film

try the ad out in a small part of the country在小范圍試驗廣告

be used throughout the country

be responsible for creating serious social problems對造成嚴重的社會問題負責(zé)

take an active part in the group work

plan for sth.

make a plan/ plans for

in the future (in time yet to come) 在將來

in future(from now on)以后，今后